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FIELD : PR / MARKETING
DETAILS : Produced and Managed collaboration campaign
DATE : Aug 2024
Project managed for Mattel Creations’ first collaboration with one of the legendary Japanese modern artists, Keiichi Tanaami.
To celebrate Tanaami’s his first biggest exhibition『Keiichi Tanaami : Adventures in Memory』at National Art Center, Tokyo., create Art x Collective toy in collaboration with most world leading toy brands: Barbie, UNO and Magic 8 Ball by Mattel Creations.
[MANAGEMENT][STRATEGY][CREATIVE]
[ART][FASHION][MUSIC]